Think about who my target audience is and how I can appeal to them I thought of many ways to promote my magazine. For example as many young adults are using web 2.0, I thought I could make a Facebook page for my magazine where people can ‘like’ and ‘comment ‘ on various things about my magazine, this will help me to gather feedback about my magazine and allow me to improve it. I can also make a Youtube page where I can post videos about my magazine and exclusive hints and previews; this again will attract my target audience to look at my magazine.
I also think it is a good idea to make a website which can be linked to Youtube and Facebook and show previews and up to date news about everything that has to do with my magazine. I could also expand this and take it further by creating an app which will display the same information but a mobile version of it, this app should be available on the most popular operating systems, such as Android, Apple and Blackberry. By doing these things it will give ‘Beats’ a bigger brand identity and make it more popular with my target audience.
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